As electronic and digital communication tools proliferate, so do messages to your targets. Through MedTera’s integrated marketing programs, your messaging will be executed as cohesive multi-channel waves to achieve response rather than becoming part of the noise. Integration may include personal and non-personal marketing tools, such as BRCs, HCP Office Surround Sound, digital destinations and Dimensional-to-Digital (D2D) components – personalized webkeys, QR codes, URLs, pURLS, gURLS, and BRCs.
HCP Office Surround Sound™
... from the waiting room to the exam room, front-to-back office surround sound maximizes the best opportunities to communicate with physicians and patients.
... measurable, multi-wave direct mail campaigns effectively reach no-see and white-space physicians and vacant territories.
... landing pages, pURLs, gURLs and microsites support and enhance the brand experience by extending the dialogue of effective direct marketing and advertising campaigns.
Dimensional-to-Digital (D2D)™ Solutions
... high impact paper designs combined with digital communication tools, such as personalized URLs, QR codes and webkeys drive targets to digital destinations.
... interactive materials that pop up, slide, speak, light up, expand, flip or swing are more impactful and memorable.